Archive for October, 2009

Are spokespeople going the way of the dodo?

In response to The Wall Street Journal/Dow Jones story today entitled: “Companies Increasingly Look To Blogs As Spokesmen", Tyler Perry examines the role of the corporate blog in comprehensive communications strategy. Continue reading

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The Young and the (NOT!) So Reckless: TechCrunch50 Recap

I think it’s just as important in tech PR – if not more important – to be tuned into the pulse of the technology community as it is to craft a great pitch or write the perfect press release. So after zealously livestreaming TechCrunch50 for the last several years, I was happy to have the rare opportunity as a PR person to attend this year’s event here in San Francisco. Continue reading

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