Posted in May 20, 2010 ¬ 12:18 pmh.
Bill Bourdon
Bill Bourdon reacts to a May 2010 Fast Company article by Ben Paynter on the proliferation of social media tools and how major consumer brands are using them to build customer loyalty.
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Best Practices, Industry Insights, Integrated Marketing, Media & PR, Surveys
b2b marketing, Bateman Banter, Ben Paynter, Bill Bourdon, Facebook, Fast Company, Integrated PR, Lightspeed Research, social currency, Social Media, Social Media Marketing, Vivaldi Partners
Posted in April 1, 2010 ¬ 5:56 pmh.
Fred Bateman
Behold the April Fool’s Day edition of the Bateman Buzz Meter (technically #4), our semi-regular ranking of recent newsworthy events based on PR and Social Media effectiveness.
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Bateman Buzz Meter, Industry Insights, Integrated Marketing, Media & PR, Uncategorized
Apple, at&t, Bateman Banter, bateman group, buzz meter, clients, gay marriage, Integrated PR, iPhone, Jesse James, Mariposa botnet, panda security, PR Week, Sandra Bullock, Social Media Marketing, Technology PR, verizon, Wal-mart, washington post
Posted in March 25, 2010 ¬ 9:27 amh.
Bill Bourdon
My colleague Amy just turned me on to a PRWeek Q&A with Wikipedia’s head of communications Jay Walsh, who offers some helpful tips about contributing content to the site.
Wikipedia entries for technology companies and their market segments often rank in the top five search results on Google, making them an increasingly important communication platform. It [...]
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Posted in January 27, 2010 ¬ 9:11 pmh.
Fred Bateman
This post is the first in a new series debuting on Bateman Banter called: “The New J-School”, a semi-regular examination of the evolving nature of journalism in today’s digital age.
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Best Practices, Industry Insights, Integrated Marketing, Media & PR, Tech Industry
bloggers, Fred Bateman, Integrated PR, news monitoring, paid blogging, PR, sponsored conversation
Posted in January 3, 2010 ¬ 10:10 amh.
Bill Bourdon
A recap of the blog’s most popular posts from our first six months.
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Agency News, Bateman Buzz Meter, Best Practices, Client Spotlight, Industry Insights, Integrated Marketing, Media & PR, Tech Industry, Tools of the Trade
Amy Ziari, Bateman Banter, bateman group, Bill Bourdon, Fred Bateman, Lisa Melsted, Shannon Walsh, Tyler Perry
Posted in December 15, 2009 ¬ 2:16 pmh.
Fred Bateman
Take a look at our holiday video card featuring a very special rendition of the 12 Days of Christmas performed by the amazingly talented Gale Bradley Singers. Its a parody of what we can only call “Silicon Valley values” at a time we can all use a good laugh.
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Agency News, Client Spotlight, Employee Spotlight, Industry Insights, Integrated Marketing, Media & PR, Tech Industry
Bateman Banter, Facebook, Integrated PR, Social Media, Twitter, video