You might think the connection between popular reality TV shows like American Idol and business strategy is fuzzy at best, and on many levels you’re right. But there’s actually a lot that businesses can learn from these programs – not from Randy Jackson or Paula Abdul, but from the social media data.
Bateman Group’s client Kapow [...]

Today’s post is the third in our series introduced in January on Bateman Banter called The New J-School in which we examine the evolving nature of journalism in today’s digital age.
Tom Foremski, publisher of Silicon Valley Watcher, recently posted this interesting piece entitled MediaWatch: Journalists Won’t Report News Unless It Can Drive Page Views, which [...]

A recent surveyfrom CareerCast.com has gotten our industry in quite a tizzy. The survey looked at over 200 different professions and came up with a list of the Ten Most Stressful Jobs. Public Relations Officer came in at #8. It’s also worth noting that PR pros, advertising execs and CEOs were the only three office [...]

Much to the glee of journalists and the chagrin of PR practitioners, another “PR blunder” has hit the airwaves, this time under the pen of the folks at TechCrunch. Although I am always shocked by the carelessness exhibited by people pitching journalists when they KNOW if they make a mistake, there is a good chance [...]

My colleague Amy just turned me on to a PRWeek Q&A with Wikipedia’s head of communications Jay Walsh, who offers some helpful tips about contributing content to the site.
Wikipedia entries for technology companies and their market segments often rank in the top five search results on Google, making them an increasingly important communication platform. It [...]

We know 2010 will be another fast-paced year filled with new and exciting opportunities for the Bateman Group. January was a growth month for the firm and February is forecast to be one of our busiest on record. In order to maintain our superior service levels (and some semblence of sanity), we need to expand our team. We’re seeking exceptional candidates to come in and interview for both Associate and Senior Associate positions at the firm immediately.