In this installment of our series, the New J-School, Tyler Perry makes her plea to print journalists: “Please Don’t Abandon Me”

Today’s post is the third in our series introduced in January on Bateman Banter called The New J-School in which we examine the evolving nature of journalism in today’s digital age.
Tom Foremski, publisher of Silicon Valley Watcher, recently posted this interesting piece entitled MediaWatch: Journalists Won’t Report News Unless It Can Drive Page Views, which [...]

A recent surveyfrom CareerCast.com has gotten our industry in quite a tizzy. The survey looked at over 200 different professions and came up with a list of the Ten Most Stressful Jobs. Public Relations Officer came in at #8. It’s also worth noting that PR pros, advertising execs and CEOs were the only three office [...]

Behold the April Fool’s Day edition of the Bateman Buzz Meter (technically #4), our semi-regular ranking of recent newsworthy events based on PR and Social Media effectiveness.

Much to the glee of journalists and the chagrin of PR practitioners, another “PR blunder” has hit the airwaves, this time under the pen of the folks at TechCrunch. Although I am always shocked by the carelessness exhibited by people pitching journalists when they KNOW if they make a mistake, there is a good chance [...]

In response to The Wall Street Journal/Dow Jones story today entitled: “Companies Increasingly Look To Blogs As Spokesmen”, Tyler Perry examines the role of the corporate blog in comprehensive communications strategy.