This is the December 2011 edition of The Future of Media Round Up featuring the top articles and blogs curated by Bateman Group on issues and events related to the convergence of technology, media and communications.

There’s no doubt Twitter has grown to become a legitimate communications channel, serving a wide variety of audiences and interests. I find myself spending an ever increasing amount of time Twitter mostly because it allows you to stay on top of on such a disparate range of subject matter. Where else can you follow trends [...]

The first in a three-part Bateman Banter series on the role of new product launches in mounting effective product and service awareness campaigns.

Behold the Labor Day 2010 edition of the Bateman Buzz Meter #5

Bateman Group’s summer intern and a third-year journalism student at the University of Oregon Katrina Dene looks at how the use of technology and recent emergence of social media have impacted both the practice and study of PR in equally significant ways.

Bill Bourdon reacts to a May 2010 Fast Company article by Ben Paynter on the proliferation of social media tools and how major consumer brands are using them to build customer loyalty.