Bateman Group Welcomes Adchemy to Client Roster

This is the first in an ongoing series of Q&As with marketing executives and senior management at Bateman Group client companies. The series aims to spotlight the critical issues senior marketers are grappling with and offer practical advice about PR’s role within the broader marketing mix. The following interview was conducted with Carlos Carvajal when [...]

To say that 2011 was a big year for the media, technology and PR industries would be a huge understatement. We saw LinkedIn’s IPO, the firing of Michael Arrington from TechCrunch, the firing of Carol Bartz from Yahoo!, the launch of Google+, the unfortunate passing of Steve Jobs and much, much more. Here are some [...]

In Part 1, we learned about the takeaways one could derive from working at a café, a summer camp, a haughty swim club and a Ryder Inc. rental center. Part 2 will focus on the men of the Bateman Group – Christmas calendar coming soon. This is Part 2 of 3 profiling the most interesting [...]

Kathy Cripps’ recent post for the Council of Public Relations Firms blog reminded us that the Bateman Group’s pro bono work not only feels good, it also has direct benefits to our business. Our current mix of cause-based clients, three of which are entirely pro bono, include: Little Kids Rock is a national nonprofit organization [...]

Now a little over a month since the launch of Google+ and the most buzzed about online service already has 25 million users, estimates ComScore. These stats mean Google+ is growing faster than Facebook and MySpace did in the early days. Further, according to a new survey from Bloomberg/YouGov, Google+ is on track to claim [...]