Posted in May 23, 2011 ¬ 1:46 pmh.
Fred Bateman
Bateman Group welcomes Motista to the client roster. Based in San Mateo, Calif., the El Dorado-backed start-up offers a truly one-of-a-kind on-demand consumer connection intelligence solution destined to be disruptive to the way Fortune 1000 marketers do their jobs every day.
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Agency News, Client Spotlight, Integrated Marketing
bateman group, Bill Bourdon, clients, Fred Bateman, Integrated PR, Lisa Melsted, Motista, Social Media Marketing, Technology PR
Posted in December 2, 2010 ¬ 1:16 pmh.
Fred Bateman
The first in a three-part Bateman Banter series on the role of new product launches in mounting effective product and service awareness campaigns.
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Best Practices, Industry Insights, Media & PR, Tech Industry, Tools of the Trade
b2b marketing, Bateman Banter, bateman group, clients, Fred Bateman, information overload, Integrated PR, media strategy, news monitoring, Social Media, Technology PR
Posted in May 20, 2010 ¬ 12:18 pmh.
Bill Bourdon
Bill Bourdon reacts to a May 2010 Fast Company article by Ben Paynter on the proliferation of social media tools and how major consumer brands are using them to build customer loyalty.
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Best Practices, Industry Insights, Integrated Marketing, Media & PR, Surveys
b2b marketing, Bateman Banter, Ben Paynter, Bill Bourdon, Facebook, Fast Company, Integrated PR, Lightspeed Research, social currency, Social Media, Social Media Marketing, Vivaldi Partners
Posted in April 12, 2010 ¬ 1:36 pmh.
Fred Bateman
We were pleased to announce this week the addition of CoreMedia of Hamburg, Germany and StepStone Solutions of the U.K. to our expanding client roster of national and global brands.
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Agency News, Client Spotlight, Media & PR, Tech Industry
bateman group, clients, CoreMedia, Europe, Integrated PR, New Clients, Social Media, Social Media Marketing, StepStone Solutions, Technology PR
Posted in April 1, 2010 ¬ 5:56 pmh.
Fred Bateman
Behold the April Fool’s Day edition of the Bateman Buzz Meter (technically #4), our semi-regular ranking of recent newsworthy events based on PR and Social Media effectiveness.
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Bateman Buzz Meter, Industry Insights, Integrated Marketing, Media & PR, Uncategorized
Apple, at&t, Bateman Banter, bateman group, buzz meter, clients, gay marriage, Integrated PR, iPhone, Jesse James, Mariposa botnet, panda security, PR Week, Sandra Bullock, Social Media Marketing, Technology PR, verizon, Wal-mart, washington post
Posted in January 27, 2010 ¬ 9:11 pmh.
Fred Bateman
This post is the first in a new series debuting on Bateman Banter called: “The New J-School”, a semi-regular examination of the evolving nature of journalism in today’s digital age.
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Best Practices, Industry Insights, Integrated Marketing, Media & PR, Tech Industry
bloggers, Fred Bateman, Integrated PR, news monitoring, paid blogging, PR, sponsored conversation
