Posts Tagged ‘New York Times’

One Bit at a time: NYT’s new tech deputy editor has big plans

Elinor Mills, content director at Bateman Group, talks to New York Times Deputy Tech Editor Jim Kerstetter in the penthouse of Bateman Group’s office building. As part of Bateman’s Media Q&A series, we had the pleasure of hosting Jim Kerstetter … Continue reading

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What Makes Business Press Tick? Bloomberg, Reuters and New York Times Tell All

Shannon Hutto reviews the sixth discussion in our ongoing Penthouse Panel series of events featuring three highly regarded members of the national business media for a panel moderated by the congenial Sam Whitmore of Sam Whitmore’s Media Survey. In attendance were Jordan Robertson (Bloomberg BusinessWeek), Nicole Perlroth (New York Times) and Joseph Menn (Reuters). Continue reading

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Goldman/Blankfein’s Crisis Communications Dilemma

Disclosure: My younger sister works for a large investment bank and my alma mater is an investment banking factory. When I was younger, my father once told me that a man’s reputation was important, because a man’s reputation will be … Continue reading

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Facebook vs. Twitter: Which is Better for Marketing your Business?

Is Facebook’s usefulness as a social media and marketing tool beginning to lose its cache? As PR practitioners, how do we best advise our clients which social media tools are right for their business and for how long? Bateman Group’s Lisa Melsted shares her insightful personal observations and goes out on a limb with some predictions of her own. Continue reading

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